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The Tipping Point: How Little Things Can Make A Big Difference
by Malcolm Gladwell and Malcolm Gladwell
Publication Date: 2001-04-14
Paperback
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Dispatched in 24-48 hours directly to you - Received in 2-3 working days after dispatch
Dispatched in 24-48 hours directly to you - Received in 2-3 working days after dispatch
Online Price: $29.99
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The Tipping Point: How Little Things Can Make A Big Difference
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Synopsis
The biography of a simple idea. It is that many of the problems we face - from crime to teenage delinquency to traffic jams - behave like epidemics. They are capable of sudden and dramatic changes in direction. Years of intervention may have no impact at all, yet the right intervention - at just the right time - can start a cascade of change.
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