Your Cart

Your cart is empty

Freight NZD $0.00
Total NZD $0.00
0
  • Contact
Search
0 $0.00

Free: How today's smartest businesses profit by giving something for nothing

View Large Image
View Large Image
GOOGLE PREVIEW

Free: How today's smartest businesses profit by giving something for nothing

$21.95

Or 4 payments of $5.49 interest free with oxipay
And he demonstrates the ways in which, as an increasing number of things become available for free, our decisions to make use of...

In Stock with Supplier

Shipping in 12-15 days

Description
  • Description
  • Delivery & Returns
What happens when advances in technology allow many things to be produced for more or less nothing? And what happens when those things are then made available to the consumer for free?In his groundbre... aking new book, The Long Tail author Chris Anderson considers a brave new world where the old economic certainties are being undermined by a growing flood of free goods - newspapers, DVDs, T-shirts, phones, even holiday flights. He explains why this has become possible - why new technologies, particularly the Internet, have caused production and distribution costs in many sectors to plummet to an extent unthinkable even a decade ago. He shows how the flexibility provided by the online world allows producers to trade ever more creatively, offering items for free to make real or perceived gains elsewhere. He pinpoints the winners and the losers in the Free universe. And he demonstrates the ways in which, as an increasing number of things become available for free, our decisions to make use of them will be determined by two resources far more valuable than money- the popular reputation of what is on offer and the time we have available for it. In the future, he argues, when we talk of the 'money economy' we will talk of the 'reputation economy' and the 'time economy' in the same breath, and our world will never be the same again.
  • Format: Paperback / softback
  • Publication Date: 06/05/2010
  • Publisher: Cornerstone
  • Country of Origin: United Kingdom
  • Pages: 288
  • Dimensions (mm): 198x129x18mm
  • Weight: 202g
Read More
  • Format:Paperback
  • Publication Date: 06/05/2010
  • Author:Chris Anderson

When will my order arrive?

Not all products on the Whitcoulls website are stocked in our stores - many books are sourced directly from our suppliers to fill your order. The shipping time frames are shown for each product just above the Add to Cart button on the page. This shipping timeframe is also shown for each product on your order confirmation email and web order history.

Ships in 1-3 days

If in stock, these products will be dispatched in 1-3 working days from your order being placed, unless an item ordered is unexpectedly out of stock. Orders received before midday are usually shipped the same day, weekdays only, (excludes public holidays). These products can also be found in many of our stores. Use the Check In Store tool on the Product Detail page to see if a store near you has stock. It pays to ring the store first if you are planning a special journey to buy a particular product, as stock is only updated overnight and can be sold throughout the day at the store.

Ships in 4-6; 5-7; 10-12; 12-15 : Days
These products are in our supplier warehouses and have a longer lead time to dispatching. These products are not stocked in our stores and are only available to order on the website.

Currently In Store Only Sorry these products can’t be ordered online for the time being, but you can check to see if a store near you has stock.
To check instore availability : Select your Region, then click the Check InStore button.
It pays to ring the store first if you are planning a special journey to buy a particular product, as stock is only updated overnight and can be sold throughout the day.

In Store Only These products are not available to order online. Please use the Check in Store tool on the product details page to see if a store near you has stock.
To check instore availability : Select your Region, then click the Check InStore button.
It pays to ring the store first if you are planning a special journey to buy a particular product, as stock is only updated overnight and can be sold throughout the day.

Due DD Month
These products are due for release on the date shown. Many books have a specific release date that we must comply with, so these titles are not available to purchase unless the release date has been reached, and stock has been delivered on time.

Pre Order There’s nothing like eagerly anticipating a new release, so where we can, we offer pre orders to ensure you don’t miss out. When we can, we dispatch your pre order on the evening before the product is released. Depending on your delivery address, these orders can be delivered the very next day.

What happens if the goods are damaged when I open them up?

Should any damage be found after opening your parcel due to the damage being concealed (i.e. not obvious due to packaging) please notify Whitcoulls within 24 hours of delivery. We can discuss replacement or refund options, and will have the courier driver collect the damaged item and return it to us. Please Contact Us

Read more about Delivery Information
Read our Returns and Exchanges Policy

Recommendations

You might also like

Ships in 10-12 days

Of the People, By the People

Paperback | Release Date 30.08.12
$28.95
Ships in 10-12 days

It's All about the Money, Honey

Paperback | Release Date 01.10.07
$32.95
Ships in 10-12 days