Your Cart

Your cart is empty

Freight NZD $0.00
Total NZD $0.00
0
  • Contact
Search
0 $0.00

Seamless: A Hero's Journey of Digital Disruption, Adaptation and Human Transformation

View Large Image
View Large Image
GOOGLE PREVIEW

Seamless: A Hero's Journey of Digital Disruption, Adaptation and Human Transformation

$33.99

Achieve brand success with smarter change management and seamless transformation Seamless is a guide for transforming your bran...

Currently Out of Stock

Description
  • Description
  • Delivery & Returns
Achieve brand success with smarter change management and seamless transformation Seamless is a guide for transforming your brand and heroically taking your business into the future. Customers are sick... and tired of the inconvenience, friction, arrogance and grating seams they experience on their customer journeys caused by brands undergoing awkward and haphazard change. This book shows you how to remove the external and internal seams for a smooth transition between marketing channels, to provide a transformative customer journey. Anders Sorman-Nilsson, futurist and author of Digilogue (Wiley 2013), reveals the key factors to designing a cohesive and agile brand that is fit for the future. This book looks at on-the-ground implementation of Digilogue ideas, giving you a first-hand account of how emerging technology has evolved and disrupted the business landscape since 2013. You'll learn the trials and tribulations of omnichannel marketing, change leadership, start up thinking versus a heritage (and family) business legacy and why there has never been a better time to implement seamless technologies in your business. The future doesn't unfold neatly ? in fact, it's often a disruptive slap in the face. Seamless is the key to a successful business future, and this book shows you how to make seamlessness work for your company, starting today. * Design away the friction with transformative customer experiences * Weave disparate channels and parts of a brand together into a seamless whole * Take an integrative, rather than additive, approach to communications * Achieve the highest level of customer intimacy, the key to customer loyalty * Drive seamless change inside your organisation by designing journeys of constant adaptation Communication channels continue to proliferate, and simply adding every new flash in the pan is a sure path to ruin. You need to bring together every part of your brand into a cohesive whole, one with deliberate, strategic structure and wholeheartedly gather all your stakeholders around it. Seamless shows you how to remove the scar tissue, reveal your brand's fresh edge and meet the future curious, agile and open-minded.
  • Format: Paperback / softback
  • Publication Date: 15/12/2016
  • Publisher: John Wiley & Sons Australia Ltd
  • Country of Origin: Australia
  • Pages: 288
  • Dimensions (mm): 227x153x21mm
  • Weight: 382g
Read More
  • Format:Paperback
  • Publication Date: 15/12/2016
  • Author:Anders Sorman-Nilsson

When will my order arrive?

Not all products on the Whitcoulls website are stocked in our stores - many books are sourced directly from our suppliers to fill your order. The shipping time frames are shown for each product just above the Add to Cart button on the page. This shipping timeframe is also shown for each product on your order confirmation email and web order history.

Ships in 1-3 days

If in stock, these products will be dispatched in 1-3 working days from your order being placed, unless an item ordered is unexpectedly out of stock. Orders received before midday are usually shipped the same day, weekdays only, (excludes public holidays). These products can also be found in many of our stores. Use the Check In Store tool on the Product Detail page to see if a store near you has stock. It pays to ring the store first if you are planning a special journey to buy a particular product, as stock is only updated overnight and can be sold throughout the day at the store.

Ships in 4-6; 5-7; 10-12; 12-15 : Days
These products are in our supplier warehouses and have a longer lead time to dispatching. These products are not stocked in our stores and are only available to order on the website.

Currently In Store Only Sorry these products can’t be ordered online for the time being, but you can check to see if a store near you has stock.
To check instore availability : Select your Region, then click the Check InStore button.
It pays to ring the store first if you are planning a special journey to buy a particular product, as stock is only updated overnight and can be sold throughout the day.

In Store Only These products are not available to order online. Please use the Check in Store tool on the product details page to see if a store near you has stock.
To check instore availability : Select your Region, then click the Check InStore button.
It pays to ring the store first if you are planning a special journey to buy a particular product, as stock is only updated overnight and can be sold throughout the day.

Due DD Month
These products are due for release on the date shown. Many books have a specific release date that we must comply with, so these titles are not available to purchase unless the release date has been reached, and stock has been delivered on time.

Pre Order There’s nothing like eagerly anticipating a new release, so where we can, we offer pre orders to ensure you don’t miss out. When we can, we dispatch your pre order on the evening before the product is released. Depending on your delivery address, these orders can be delivered the very next day.

What happens if the goods are damaged when I open them up?

Should any damage be found after opening your parcel due to the damage being concealed (i.e. not obvious due to packaging) please notify Whitcoulls within 24 hours of delivery. We can discuss replacement or refund options, and will have the courier driver collect the damaged item and return it to us. Please Contact Us

Read more about Delivery Information
Read our Returns and Exchanges Policy

Recommendations

You might also like

Ships in 10-12 days

E-Mail: A Write it Well Guide

Paperback | Release Date 08.01.08
$35.95
Ships in 10-12 days
Ships in 10-12 days

People Skills Magic

Paperback | Release Date 08.01.16
$30.95
Ships in 10-12 days